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Welcome to So Brows


Welcome to our Permanent Makeup Studio, where beauty meets convenience!

We offer a range of services designed to enhance your natural features and simplify your daily routine. Our team of experienced and highly skilled artists specialise in the art of permanent makeup using only the highest quality pigments and state-of-the-art equipment. We are dedicated to achieving stunning, natural-looking results that will leave you feeling confident and beautiful.



Sheun Ogundoyin is our Head Lash & Brow Artist at SO Brows London. Sheun started her career as a lash artist after leaving her job as an international investment banker in 2011. Sheun realised there was a gap in the beauty industry and decided to take an eyelash extension course in the hope to take the service to Lagos, Nigeria (where she was based at the time).


Shortly after training, Sheun became inundated with bookings from friends and collages and within 6 months had no choice but to look for a shop space and from this The Lash Lounge, Nigeria was birthed.


After 2 years of operating, 4 members of staff and a fully booked business, Sheun decided to open another location in Lagos and fast became the "go to" Lash & Brow Salon in Lagos, Nigeria. In 2014 Sheun took her first permanent brow course with the prestigious Phibrows Academy and introduced the service to her salons in Nigeria. 

SO Brows London was birthed in 2020, shortly after Sheun moved to the UK during the pandemic. Sheun's focus is to provide natural beauty enhancements to women through Permanent Make up and Semi permanent eyelash extensions.


Sheun now runs her own Brow academy, offering training courses and masterclasses to beginners and seasoned artists who want to 'up their brow game'. Sheun is also a leading Brow trainer at London Lash Pro Academy in Shoreditch. 

Sheun has proudly been a speaker and participant at international conferences as well as a competition judge. When, Sheun is not working on clients, she is busy being a Mom to her two gorgeous boys. 

Whether you're looking for perfectly defined eyebrows, smudge-proof eyeliner, or a soft and natural-looking lip tint or semi permanent eyelash extensions, our artists will work with you to create a customized look that perfectly complements your unique features and personal style.

At SO Brows, we understand the importance of safety and hygiene, which is why we follow strict sanitation protocols and use only disposable, single-use needles and equipment.


Your safety and comfort are our top priority, and we take great care to ensure that every aspect of your visit is both enjoyable and stress-free.

So why wait? Book your appointment or consultation today and experience the convenience and confidence that permanent makeup can bring to your life!


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